NEW YORK—TravelClick has entered into a new partnership with The Guestbook, an instant cash-back rewards program, to further increase direct bookings for TravelClick’s independent hotels.
Whether hotel guests are currently earning loyalty discounts, perks or other benefits through existing book direct initiatives, The Guestbook provides additional cash-back options and encourage repeat visits. This partnership makes it even easier for TravelClick hotels to learn about and implement The Guestbook’s turn-key offering and tap into The Guestbook’s global network of more than 600 independent and boutique hotels, according to the companies.
“The Guestbook partnership allows our hoteliers to participate in a high-value loyalty program and offer additional book-direct incentives to guests,” said Curtis Brewer, SVP, reservations and web solutions at TravelClick. “This comes following June’s launch of Reward and Redeem, TravelClick’s customizable points-based loyalty program ideal for larger groups, and provides another option for independent hoteliers looking to join a loyalty network.”
