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Our story

Putting 200 years of experience to work for independent hotels

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Our people, our passion

The Guestbook was founded on the belief that a direct relationship between hoteliers and their guests is more rewarding for everyone. With over 200 years of hospitality experience, The Guestbook team is committed to helping independent hoteliers increase net revenue while reducing dependence on OTAs.

Across a fast-growing portfolio of over 800 distinctive hotels in 70 countries, The Guestbook stands for innovation that enhances hospitality, solutions that drive success and the power of personal relationships.

Our Founders

James Gancos

CEO & Founder
James Gancos is a seasoned hotel executive and technology innovator in the revenue management, distribution, and loyalty disciplines.

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Dana Manacher

CSO & Co-Founder
Hospitality is in Dana Manacher’s blood. Growing up, her family owned/operated hotels, nightclubs and restaurants and, in turn, she spent most of her early life learning about back-of-the-house hotel operations.

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Our Guiding Principles

Purpose

Help people make the most of life’s opportunities to travel

Mission

We provide travelers the most rewarding ways to figure out where to stay, what to do, and how to make travel happen

Vision

A world where travelers search less and experience more

Purpose

Help people make the most of life’s opportunities to travel

Mission

We provide travelers the most rewarding ways to figure out where to stay, what to do, and how to make travel happen

Vision

A world where travelers search less and experience more

Awards & certfications

Best Loyalty Program Software 2021, 2022, 2023, 2024

The Guestbook stands as the Best Loyalty Program for Independents, awarded by HotelTechAwards for four consecutive years. Our success reflects our innovation and meaningful partnerships in hospitality.

Finalist Best Direct Booking Tool 2023 & 2024

Ranked among the top three Direct Booking Tools by HotelTechAwards for three years running, The Guestbook exemplifies dedication to enhancing direct bookings through innovation and partnership.

Level II Certified Customer Support 2024

The Guestbook secures Level II Global Support Certification, affirming our commitment to outstanding customer service and support across the hospitality industry.

As seen in the news

Stay updated with The Guestbook's journey as we continue to make headlines. From industry recognitions to feature stories, see where we've been in the news.

Revolutionize your revenue strategy

See what a difference The Guestbook, and our 2.5 million members, can make to your bottom line.